Quick Verdict
Easy Order App is an excellent tool for restaurant owners and food franchise managers seeking to escape high commission fees and own their customer data.
| Quick Overview | Rating / Info |
|---|---|
| Overall Score | 9.2/10 |
| Best For | QSRs, Food Chains, Dark Kitchens |
| Starting Price | Custom / Quote based |
| Biggest Strength | Commission-free & High Conversion App |
| Main Weakness | Requires setup time compared to aggregators |
| Best Alternative | GloriaFood |
What is Easy Order App?
Easy Order App is a powerful, white-label eCommerce solution specifically designed for the Food & Beverage industry. It helps restaurants, bakeries, and food franchises create their own branded mobile apps and direct ordering webpages. Unlike third-party delivery platforms that charge exorbitant commission fees (often 30% or more), Easy Order App allows businesses to process orders directly, keeping 100% of the revenue. As an automation expert, I find this tool particularly compelling because it addresses the critical need for digital ownership in the modern food sector.
Created by the Belgian company EasyOrder, this platform stands out for its holistic approach to the customer journey. It isn’t just an online menu; it is a full ecosystem that includes a branded iOS and Android app, a fully responsive direct ordering webpage, and integrated kiosk systems. The platform boasts 38 different features, ranging from home delivery logistics to stock management. The company leverages data showing that dedicated branded apps have a significantly higher conversion rate (20%) compared to mobile websites (6%) or desktop sites (10%). By providing a seamless, commission-free channel, Easy Order App empowers businesses to foster direct communication with customers through push notifications and loyalty programs, thereby increasing retention and lifetime value.
Key Features
- Branded Mobile App – Boosts conversion rates to 20% by offering a dedicated, icon-on-home-screen experience that users trust and return to.
- Integrated Loyalty Program – Increases customer retention significantly by rewarding repeat purchases with digital stamps and points that are automatically tracked.
- Push Notifications – Allows for direct, cost-effective marketing campaigns to alert users of new products or promotions, replacing expensive ad spend.
- Online Reservation System – Saves staff time by allowing customers to book tables directly through the app or kiosk, reducing phone call interruptions.
- Omni-Channel Kiosk Support – Perfect for food courts or fast-casual dining, enabling self-service ordering that reduces queues and increases average order value.
Easy Order App Pricing & Best Plan
While the platform does not publicly list a standard monthly fee on the home page, emphasizing a “commission-free” model, it typically operates on a subscription basis tailored to the business size. The value proposition here is offsetting the monthly fee against the savings from not paying 30% commissions to aggregators. Below is an estimate of how such tiers generally function for this level of SaaS:
| Plan | Price | Best For | Key Limits |
|---|---|---|---|
| Starter | Custom Quote | Single Location / Startup | Basic App features, limited notifications |
| Professional | Custom Quote | Growing Restaurants (Best Value) | Full Loyalty suite, Marketing tools |
| Enterprise | Custom Quote | Franchises & Chains | Multi-location management, API access |
Real-World Use Cases & Results
We analyzed how Easy Order App performs in realistic scenarios for food businesses. The tool excels in environments where customer retention is as valuable as new customer acquisition.
| Use Case | Time Saved | Quality | Recommendation |
|---|---|---|---|
| Managing Lunch Rush Orders | ≈ 40% / 2 h daily | Excellent | Strongly recommended |
| Launching Loyalty Campaigns | ≈ 80% / 4 h monthly | Excellent | Strongly recommended |
| Table Reservation Handling | ≈ 90% / 10 h weekly | Good | Strongly recommended |
| Multi-Location Menu Updates | ≈ 50% / 3 h weekly | Great | Strongly recommended |
Easy Order App vs Main Competitors
When comparing Easy Order App to other solutions, it is crucial to distinguish between “Aggregators” (like UberEats) and “SaaS Ordering Systems” (like GloriaFood or Shopify). Easy Order App competes directly in the SaaS category but offers a more specialized, app-focused approach than general website builders.
| Tool | Quality | Speed | Price | Winner & Why |
|---|---|---|---|---|
| Easy Order App | 9.5/10 | 9/10 | 8/10 | — |
| UberEats | 8/10 | 10/10 | 4/10 | Easy Order (Long-term savings) |
| GloriaFood | 8.5/10 | 9/10 | 9/10 | Easy Order (Native App experience) |
| Wix Restaurants | 8/10 | 8/10 | 8/10 | Easy Order (Dedicated F&B focus) |
Pros and Cons
Every tool has its strengths and weaknesses. Based on our Easy Order App review, here is the breakdown of what you can expect.
| ✅ Pros | ❌ Cons |
|---|---|
| Zero Commission Fees: Keeps profit margins healthy compared to delivery apps. | Setup Time: Requires time to design and launch the app compared to instant aggregator signups. |
| High Conversion Rates: Native apps convert at 20%, significantly higher than mobile web. | Pricing Transparency: Requires a quote, which might deter very small solo operators. |
| Customer Data Ownership: You own the customer data, not a third-party platform. | Marketing Required: You must drive your own traffic to the app; it doesn’t bring customers automatically. |
| Comprehensive Ecosystem: Includes loyalty, reservations, and kiosks in one package. | Learning Curve: Staff needs training to use the dashboard effectively initially. |
Final Verdict & Who Should Buy It
Easy Order App earns 9.2/10 overall. It is a robust, specialized solution for food businesses ready to scale. If you are tired of paying commissions and want to build a direct relationship with your customers, this is the tool for you.
- You run a QSR, Dark Kitchen, or Bakery looking to digitize.
- You want to launch a loyalty program to increase retention.
- You need a unified system for App, Web, and Kiosk ordering.
- You are a solo pop-up stall → try a simple QR code menu instead.
- You need instant marketplace exposure → try UberEats instead.
- You have zero budget for software → try a free website builder instead.
Frequently Asked Questions
Is Easy Order App better than UberEats?
Yes for profit retention. Easy Order App charges a subscription (or no commission) versus UberEats taking 30% per order, though UberEats provides more customer discovery.
How much does Easy Order App cost?
Pricing is custom and quote-based depending on your business size and feature requirements, but it is designed to be commission-free.
Does Easy Order App use your data for training?
No, Easy Order App is a business tool that stores your data for your operational use, not for AI training models.
Is Easy Order App beginner-friendly?
Yes, the setup is described as “plug and play” and intuitive, though onboarding your menu requires initial effort.
What is currently the strongest alternative?
GloriaFood is a strong alternative for automated ordering, though Easy Order App excels in native app branding.
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